Westlake Village, CA — October 7, 2025 — Fresh Gourmet Company, a leader in produce complements, is excited to announce the launch of its new Bacon Pieces—available in both Real and Uncured options—at the upcoming IFPA Global Produce & Floral Show, October 16–18 in Anaheim, CA. Attendees are invited to visit booth #1831 to sample the new Bacon Pieces and discover merchandising solutions that drive basket growth and inspire fresh produce purchases.
Bacon is one of the most powerful flavor drivers in food today—featured on nearly 70% of restaurant menus and beloved across every meal occasion. Now, shoppers can find that same craveable, savory flavor right where they buy their fresh ingredients: the produce aisle.
Placing bacon pieces alongside lettuce, tomatoes, potatoes, and salad mixes transforms the produce department into a meal-solution destination. It’s not just about topping a salad—it’s about inspiring shoppers to buy more fresh items and build bigger baskets.
Why Bacon Works in Produce
- Basket growth: Bacon naturally pairs with fresh items and encourages shoppers to add more produce to their carts.
- Frequency: When consumers know they can grab meal staples like bacon in produce, they return more often.
- Inspiration: Cross-merchandising next to salads, tomatoes, and potatoes sparks ideas on the spot and drives impulse sales.
Whether sprinkled over a Cobb or wedge salad, roasted veggies, or even a deconstructed BLT, Fresh Gourmet Bacon Pieces give shoppers that savory “wow” moment that makes produce shine.
“Bacon is more than a topping—it’s a sales driver,” said Brad Pinkerton, Senior Director of Marketing at Fresh Gourmet Company. “By putting bacon where it belongs—right alongside fresh produce—we’re helping retailers grow the category while giving shoppers the flavor and convenience they crave.”
Fresh Gourmet Bacon Pieces will be offered in open stock cases and 72-pack shippers for maximum merchandising impact.
Visit Fresh Gourmet at booth #1831 to learn more about the Fresh Gourmet Bacon Pieces and explore our full line of innovative produce complements, including Fresh Gourmet x Tajín® Chile Lime Croutons, Masa Strips, and Pepitas.
To learn more or request samples, please email info@freshgourmet.com or visit https://freshgourmetcompany.com.
About Fresh Gourmet Company
Fresh Gourmet Company is a trusted partner for packaged produce complements that inspire fresh produce consumption through innovative products, quality ingredients, and practical merchandising solutions. The company’s portfolio features consumer favorites such as Fresh Gourmet croutons and salad toppings, Concord Foods guacamole mixes and seasonings, Italia Garden squeeze citrus, and Simply Concord caramels and sauces. Fresh Gourmet Company manufactures and distributes its products nationwide, serving major, regional, and e-commerce retail channels. For more information visit www.freshgourmetcompany.com
Media Contact:
Samantha McCaul
Senior Marketing Manager
Fresh Gourmet Company
smccaul@sugarfoods.com
