September 12, 2025 – Fresh Gourmet, the go-to brand for chef-inspiring croutons and salad toppings, is spicing up salad season in the tangiest and crunchiest of ways: with a zesty new lineup of ready-to-use Chile Lime Croutons, Pepitas, and Masa Strips, all seasoned to perfection with Tajín® Clásico, the top-selling chile lime seasoning. Combining Tajin’s signature tangy kick with a satisfying crunch, these new salad complements turn fresh produce into something truly craveable, with convenience.
Tajín is already wildly popular as a topper for sweet treats and fruits, and thanks to the partnership with Fresh Gourmet, it’s poised for success atop the world of savory vegetables. The new, co-branded salad, soup, and bowl complements, found in the fresh produce section at your local grocer, offer consumers easy and inspiring ways to elevate veggie-based dishes and recipes. From Chile Lime Pepitas bringing a nutty zing to a grilled corn salad, or the Masa Strips spicing things up atop a bowl of tortilla soup, the possibilities for elevated flavor mashups are evergreen.
“Fresh Gourmet is always looking for simple ways to make our customer’s life more convenient, and more delicious,” said Senior Marketing Manager, Samantha McCaul. “With our new lineup of Chile Lime Seasoned Croutons, Pepitas & Masa Strips, it’s now easier than ever to take veggie-forward dishes up a notch, or two, in flavor.”
The new products are available now in the produce department of grocery stores nationwide, as well as Walmart, Walmart.com and Amazon. To celebrate the launch, Fresh Gourmet hosted a Vegetable Garden Supper Club for select media and influencers. The event took place at an urban farm in the historic West Adams neighborhood of Los Angeles, it was an afternoon of chopping and topping, flavoring and savoring, featuring a variety of dishes with the new products. Topping it all off was a special vegetable cutting display by The Fruit Ninja, an LA-area fruit vendor with millions of social media followers.
About Fresh Gourmet Company
Fresh Gourmet Company is a trusted partner for packaged produce compliments that inspire fresh produce consumption through innovative products, quality ingredients, and practical merchandising solutions. The company’s portfolio features consumer favorites such as Fresh Gourmet croutons and salad toppings, Concord Foods guacamole mixes and seasonings, Italia Garden squeeze citrus, and Simply Concord caramels and sauces. Fresh Gourmet Company manufactures and distributes its products nationwide, serving major, regional, and e-commerce retail channels. For more information visit www.freshgourmetcompany.com
About Tajín
Industrias Tajín® is a market leader in both Mexico and the United States in chile products, in addition to being one of the most important brands in producing and commercializing products derived from chile worldwide. Today, it has a presence in more than 65 countries around the world. Tajín was founded in 1985, surprising consumers with the perfect blend of mild chile peppers, lime, and sea salt. In 1993, Tajín made its first export to the United States, and Tajín International Corporation was established in Houston, TX, from where all commercial activity of the brand in the U.S. is managed. The brand arrived in Central American and European markets in 2006. For more information visit www.tajín.com.
Media Contact
Joshua Levitt
Check out all our Vegetable Garden Supper Club Photos here
Check out the expert El Ninja here
